Collection notices can be tricky. There’s a good chance that
people aren’t even going to open up the envelope and see the notice. And, if
they do open it, once they realize it’s a collection notice, many people are
apt to just toss the notice out without really reading it. To get around this
and make it more likely that people read these notices, many debt collectors
will use large fonts, bold texts, or bright colors to try and draw attention.
What a lot of debt collectors don’t realize, however, is that, in some cases,
they may be violating compliance laws by resorting to these tactics.
It’s sort of a thin line to walk, but if it can be proven or
argued that the use of bright colors, out-there fonts, or other such
“attention-attractors” confuse or mislead the receiver in any way, the debt
collection agency that sent the notice could find itself in trouble. In fact,
some states even have their own very specific laws about which font sizes, text
colors, and the like can be used, so before you embellish a collection notice
with any “special touches,” brush up on state law.
Believe it or not, over the years, the Fair Debt Collection
Practices Act has dealt with many complaints related to font sizes, colors, and
other such stylistic issues. In one case, for example, a company got in trouble
for making threatening statements bolder and easier to read than statements
related to the consumer’s rights. If you don’t want to find your stylistic
choices called into question and potentially becoming a cause for complaint,
then it’s best to follow a few guidelines for all of your collection notices.
To begin with, you’ll probably want to avoid placing any
requests for money or information about what will happen if a debt remains
unpaid in bold fonts or in bright colors. Doing so could potentially be seen as
you trying to “overshadow” the consumer’s rights, which also must be printed on
the collection notice. The validation notice required by the Fair Debt
Collection Practices Act should be very clear and easy to read and should not
be smaller in size than any other part of the notice in order to avoid
complaints. Furthermore, if you intend to put the validation notice on the
backside of the letter, there must be text that directs the consumer to where
to find this notice. The bottom line is that this notice cannot be hidden or
obscured in any way.
Finally, as mentioned, there are specific laws governing
font size and other stylistic choices that vary from state to state. As such,
before you send out any letter, it’s best to check the laws for your state
and/or the state where the letter will be sent to ensure that you are in full
compliance with the law.
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